Planet Fitness Digital + Social campaign activations SS22 Q1-Q3–

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In this portion of my portfolio, you will find a library of branded assets spanning broadcast, digital, and mockups of ads in accordance with the company’s mission.

Planet Fitness branded social assets, nationwide distribution –

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Planet Fitness branded social assets, nationwide distribution –

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During my time with my core Planet Fitness team, we were executing over 50+ digital and social assets weekly – bringing the SOW to the OLA trafficking phase for media handoff. Responsible for trafficking production and creative workflows, timelines, budgets, resource allocation, risk management, and design feasibility from brief through delivery.

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planet fitness' super bowl 56

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icepop - brand & design 20-21